Overview
Marketing
Students pursuing The Victoria University Bachelor of Business are given the option to major in Marketing. By majoring in marketing, graduates are able to obtain sound business education and flexible choices of electives as well as optional practical experience in the marking and service field.
This major allows you to learn theories involving marketing and apply practical marketing solutions with a well-rounded understanding of the needs of customers in the market.
Programme Structure
Year 2 and 3
| Compulsory Major Marketing | ||
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| Discipline Minor International Trade | ||
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| Breadth Minor | ||
4 Units including BPD2100 International Business Challenge. |
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Career Opportunities
This course major leads to employment in many fields such as general marketing, marketing research and analysis, promotions and public relations, and fundraising. A degree in marketing allows you to become an essential part of an organisation’s marketing and communication efforts. It also offers career opportunities such as:
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